Electrical marketing that books jobs
Electrical marketing for service calls, panel upgrades and EV charger installs. Electricians win on Local Services Ads and Google Search because the searches are specific and urgent, and lose on follow-up when the office is on a job site. We fix the follow-up, run the search campaigns, and build the pages for the high-ticket work: panels, generators, EV chargers.
What we hear from electricians
- Office phone rings on a job site and goes to voicemail
- Panel upgrade and generator jobs go to the company with a page for it
- Reviews mention the tech by name but there are only a dozen
- Commercial and builder work depends on one relationship
The system we build for electricians
- Local Services Ads and Google Search for service, panel, generator and EV charger searches
- Missed-call text-back and online booking
- Service pages per job type with financing offers
- Review automation and Business Profile posts
- Meta retargeting for generator and EV charger offers
Cost per lead, industry ranges: $40 to $175 on Google Search, $25 to $100 on Meta. Ranges commonly reported for paid search and Meta lead campaigns, not a promise; we report your real cost per booked job monthly.
Results for electricians
Electrical marketing questions
What is a good cost per lead for electricians?
Common ranges are $40 to $175 on Google Search and $25 to $100 on Meta. Generator and EV charger leads cost more and are worth more.
Should we run Local Services Ads?
Yes. For licensed electricians it is usually the highest-intent, lowest-waste channel available.
Can you help us get commercial work?
Yes. Case studies, licensing and capacity on the site, video of commercial projects, and LinkedIn outreach to GCs and property managers.
What happens to calls we miss?
The caller gets a text within seconds, the details land in the CRM, and the office calls back on a schedule. Nothing sits in voicemail.
Where we work
Nationwide, headquartered in Detroit. Electrical clients in Metro Detroit, Michigan and Miami and South Florida and anywhere your crews go.
Want more electrical jobs?
Book a free 45-minute call. We look at your numbers first and tell you which part of the system to build before anything else.