ScusaMedia

Remodeling marketing that books jobs

Remodeling marketing for bigger tickets and longer decisions. A kitchen or bath lead takes weeks to close, so the system is built around follow-up: an offer worth a form fill, a design consult booked on the spot, nurture texts and emails until they sign, and video of finished projects doing the selling in between.

What we hear from remodelers

  • Leads want a price on the first call and vanish
  • Sales calendar is either empty or double-booked
  • Beautiful work, no video of it anywhere
  • Referrals carry the business and cannot be scaled on purpose

The system we build for remodelers

  • Meta and Google campaigns with a design consult or financing offer
  • CRM nurture for the 30 to 90 day decision window
  • Project video: before, during, after, crew on camera
  • Review and referral automation after every project
  • Portfolio and service pages that rank for kitchen, bath and basement remodel searches

Cost per lead, industry ranges: $60 to $250 for kitchen and bath leads on Meta and Google. Ranges commonly reported for paid search and Meta lead campaigns, not a promise; we report your real cost per booked job monthly.

Remodeling marketing questions

What is a good cost per lead for remodeling?

Kitchen and bath leads commonly run $60 to $250 depending on market and offer. At a $30K average job, a 10 percent close rate still makes that cheap.

How long until a remodeling lead becomes a job?

Thirty to ninety days is normal. That is why the CRM follow-up is the core of the system, not an add-on.

Do you shoot the videos?

Yes. We plan, shoot and edit on site, or coach your crew to capture it on a phone and we edit.

Do you work with design-build firms?

Yes. Same system, longer sales cycle, bigger tickets. The nurture sequences run longer and include more education.

Want more remodeling jobs?

Book a free 45-minute call. We look at your numbers first and tell you which part of the system to build before anything else.

Call (586) 800-3734Book a call